Traffic Forecasting

Traffic Forecasting

Skylark has extensive expertise in developing granular-level airport traffic forecasts that take into account a wide range of underlying demand drivers (such as demographic and passenger profiles, tourism development, economic growth and investments) as well as the wider airline and route-network competitive dynamics. Our empirically based analysis, supported by a sophisticated database and the combination of bottom-up and top-down forecasting approaches, provides accurate and in-depth information on passenger volumes, travel patterns, airline evolution and network development.

The core methodology that Skylark uses is a combination of traditional econometric modelling augmented by a scenario-based assessment of future demand. Our approach recognises that there are a number of different paths along which airport development might proceed as a result of developing new markets, changing government policy, tourism development, carrier developments (i.e. Low Cost Carrier entry) and new route development. The forecast methodology also makes use of and is reconciled with established published forecasts by the IATA, Boeing, Airbus, and other industry sources.

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