Toulouse Blagnac Airport Commercial Plan
Skylark's Founder and Managing Director Marcus Balmforth, recently played a pivotal role in the transformation of the commercial offer at one of France's leading regional airports – Toulouse Blagnac.
The team led by Marcus was responsible for:
- Analysing the existing operations, developing the commercial brief to meet forecast traffic growth;
- Working with architects to develop the optimum commercial layouts, development of the merchandise mix;
- Contract strategies and development of sales and revenue forecasts to support the business case for development.